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Welcome to Wilkinz™ - Professional Search Engine Optimization Company India
WILKINZ™
is a well established Search Engine Optimization - SEO Company in India with unique innovations in the field of Search Engine Optimization and website promotion. We have over 10 years of experience and have elevated the position of our customers to esteemed brands in the global market by fetching a good ranking in the major search engines. Our clientele is spread all across India and abroad, mainly UK and USA. We have a full fledged offshore development centre in Bangalore, India which is well equipped to meet the diverse requirements of our esteemed customers.

Presenting to you world class Search Engine Optimization, at just 25 % of what you may pay in US or UK !


Major Search Engines

 
www.Google.com

Google is a search engine that makes heavy use of link popularity as a primary way to rank web sites.
This can be especially helpful in finding good sites in response to general searches such as "cars" and "travel," because users across the web have in essence voted for good sites by linking to them. The system works so well that Google has gained wide-spread praise for its high relevancy. Google also has a huge index of the web and provides some results to Yahoo and Netscape Search.

  



Yahoo
Yahoo is the web's most popular search service and has a well-deserved reputation for helping people find information easily. The secret to Yahoo's success is human beings.

It is the largest human-compiled guide to the web, employing about 150 editors in an effort to categorize the web. Yahoo has over 1 million sites listed. Yahoo also supplements its results with those from Google (Google took over from Inktomi in July 2000). If a search fails to find a match within Yahoo's own listings, then matches from Google are displayed. Google matches also appear after all Yahoo matches have first been shown. Yahoo is the oldest major web site directory, having launched in late 1994.

 

Microsoft Network (MSN)
Microsoft's MSN Search service is a LookSmart-powered directory of web sites, with secondary results that come from AltaVista. RealNames and Direct Hit data is also made available. MSN Search also offers a unique way for Internet Explorer 5 users to save past searches.

 

 

Alta Vista
AltaVista is consistently one of the largest search engines on the web, in terms of pages indexed. Its comprehensive coverage and wide range of power searching commands makes it a particular favorite among researchers. It also offers a number of features designed to appeal to basic users, such as "Ask AltaVista" results, which come from Ask Jeeves (see below), and directory listings from LookSmart. AltaVista opened in December 1995. It was owned by Digital, then run by Compaq (which purchased Digital in 1998), then spun off into a separate company which is now controlled by CMGI.
 

 
Ask Jeeves
Ask Jeeves is a human-powered search service that aims to direct you to the exact page that answers your question. If it fails to find a match within its own database, then it will provide matching web pages from various search engines. The service went into beta in mid-April 1997 and opened fully on
June 1, 1997. Results from Ask Jeeves also appear within AltaVista.

 

AOL Search
AOL Search allows its members to search across the web and AOL's own content from one place. The "external" version, listed above, does not list AOL content. The main listings for categories and web sites come from the Open Directory. Inktomi also provides crawler-based results, as backup to the directory information. Before the launch of AOL Search in October 1999, the AOL search service was Excite-powered AOL NetFind.

Lycos 
Lycos started out as a search engine, depending on listings that came from spidering the web. In April 1999, it shifted to a directory model similar to Yahoo. Its main listings come from the Open Directory project, and then secondary results come from spidering the web. Lycos also feature another directory of web sites called Lycos Community Guides. Sites are automatically listed in these guides using technology from WiseWire, a company Lycos acquired in early 1998. Lycos is one of the oldest search services, around since May 1994. It began as a project at
Carnegie Mellon University. The name Lycos comes from the Latin for "wolf spider." In October 1998, Lycos acquired the competing HotBot search service, which continues to run separately.

  

HotBot
HotBot is a favorite among researchers due to its many power searching features. In most cases, HotBot's first page of results comes from the Direct Hit service (see above), and then secondary results come from the Inktomi search engine, which is also used by other services. It gets its directory information from the Open Directory project (see below). HotBot was launched in May 1996 as Wired Digital's entry into the search engine market. Lycos purchased Wired Digital in October 1998 and continues to run HotBot as a separate search service. 


Excite
Excite is one of the most popular search services on the web. It offers a medium-sized index and integrates non-web material such as company information and sports scores into its results, when appropriate. Excite was launched in late 1995. It grew quickly in prominence and consumed two of its competitors, Magellan in July 1996, and WebCrawler in November 1996. These continue to run as separate services.


Netscape's Netcenter
Netscape Search's results come primarily from the Open Directory and Netscape's own "Smart Browsing" database, which does an excellent job of listing "official" web sites. Secondary results come from Google. At the Netscape Netcenter portal site, other search engines are also featured.


Open Directory
The Open Directory uses volunteer editors to catalog the web. Formerly known as NewHoo, it was launched in June 1998. It was acquired by Netscape in November 1998, and the company pledged that anyone would be able to use information from the directory through an open license arrangement. Netscape itself was the first licensee. Lycos and AOL Search also make heavy use of Open Directory data, while AltaVista and HotBot prominently feature Open Directory categories within their results pages.


LookSmart 
LookSmart is a human-compiled directory of web sites. In addition to being a stand-alone service, LookSmart provides directory results to MSN Search, Excite and many other partners. Inktomi provides LookSmart with search results when a search fails to find a match from among LookSmart's reviews. LookSmart launched independently in October 1996, was backed by Reader's Digest for about a year, and then company executives bought back control of the service. 


WebCrawler
WebCrawler has the smallest index of any major search engine on the web -- think of it as Excite Lite. The small index means WebCrawler is not the place to go when seeking obscure or unusual material. However, some people may feel that by having indexed fewer pages, WebCrawler provides less overwhelming results in response to general searches. WebCrawler opened to the public on April 20, 1994. It was started as a research project at the University of Washington. America Online purchased it in March 1995 and was the online service's preferred search engine until Nov. 1996. That was when Excite, a WebCrawler competitor, acquired the service. Excite continues to run WebCrawler as an independent search engine. 

 
FAST Search

Formerly called All The Web, FAST Search aims to index the entire web. It was the first search engine to break the 200 million web page index milestone and consistently has one of the largest indexes of the web. The Norwegian company behind FAST Search also powers some of the results that appear at Lycos (see below). FAST Search launched in May 1999.
 


Direct Hit
Direct Hit measures what people click on in the search results presented at its own site and at its partner sites, such as HotBot. Sites that get clicked on more than others rise higher in Direct Hit's rankings. Thus, the service dubs itself a "popularity engine." Aside from running its own web site, Direct Hit provides the main results which appear at HotBot (see below) and is available as an option to searchers at MSN Search. Direct Hit is owned by Ask Jeeves (above).

 
Go/Infoseek
Go is a portal site produced by Infoseek and Disney. It offers portal features such as personalization and free e-mail, plus the search capabilities of the former Infoseek search service, which has now been folded into Go. Searchers will find that Go consistently provides quality results in response to many general and broad searches, thanks to its ESP search algorithm. It also has an impressive human-compiled directory of web sites. Go was officially launched in January 1999. It is not related to GoTo, below. The former Infoseek service launched in early 1995.

  GoTo.com
Unlike the other major search engines, GoTo sells its main listings. Companies can pay money to be placed higher in the search results, which GoTo feels improves relevancy. Non-paid results come from Inktomi. GoTo was launched in 1997 and it incorporated the former University of Colorado-based World Wide Web Worm. In February 1998, it shifted to its current pay-for-placement model and soon after replaced the WWW Worm with Inktomi for its non-paid listings. GoTo is not related to Go (Infoseek).

 

Go2net.com

One of the oldest meta search services, MetaCrawler began in July 1995 at the
University of Washington. MetaCrawler was purchased by go2net, an online content provider, in Feb. 97. The commercial backing has helped improve the responsiveness of the service. MetaCrawler now powers searches at the Go2Net portal site.

 


IWon
Backed by US television network CBS, iWon has a directory of web sites generated automatically by Inktomi, which also provides its more traditional crawler-based results. iWon gives away daily, weekly and monthly prizes in a marketing model unique among the major services. It was launched in the fall of 1999. 


NBCi ( Formerly Snap )
NBC Internet (Formerly Snap) is a human-compiled directory of web sites, supplemented by search results from Inktomi. Like LookSmart, it aims to challenge Yahoo as the champion of categorizing the web. Snap was launched in late 1997 and is backed by Cnet and NBC.

 

Presenting to you world class Search Engine Optimization, at just 25 % of what you may pay in US or UK !

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